Activate Tour London
Wednesday, June 4th | 08:00 AM - 06:30 PM
Convene 22 Bishopsgate, England, United Kingdom, EC2N 4BQ
A New Era of Marketing Has Arrived!
Legacy campaigns? Dead weight. Today’s marketers need more than calendars and content. You need real-time, AI-powered engagement that adapts to every customer moment.
This is your invitation to step into the future.
At Activate Tour London, we’re not talking about what’s next—we’re building it. Join Iterable and a community of bold marketers leading the charge into the era of moments-based marketing, where intelligence meets empathy and personalisation moves beyond segments to true connections.
This event is for the forward-thinkers. The marketers done playing catch-up. The ones ready to ditch outdated tactics and unlock deeper loyalty, stronger engagement, and lasting growth.
Join us Wednesday, 4th June to see how the best in the business blend AI with human insight to create customer-led campaigns. You’ll leave with clear strategies, actionable ideas, and the mindset to lead what’s next.
Be there. Or be left behind.
Content Highlights
Upskill with Iterable
Gain actionable tools and insights to execute sophisticated, data-driven strategies using Iterable.
Last year's highlight:
How Pension Bee Uses Modern Technology to Nurture Users & Build Advocates by Jasper, CMO, PensionBee.
Transform Your Strategy
Learn how to anticipate market changes, embrace emerging marketing technologies, and build forward-thinking strategies.
Last year's highlight:
Brand Differentiation in the Age of AI: Executive Perspectives Panel
- Jonathan Donovan, Digital Marketing Director at Penguin Random House UK
- Jason Birth, CTO of BeautyPie
- Frederik Lucander, VP of Marketing at Wolt
Power Your Professional Growth
Develop the skills and mindset needed to thrive in today’s fast-evolving marketing landscape.
Last year's highlight:
How to Socialise Your Strategic Vision as a Leader by Ford Hatamiya, Susannah Baldwin, Inc.
Agenda
8:30 AM - 9:45 AM
Welcome & Breakfast
Grab breakfast and mingle with someone new
10:00 AM - 11:00 AM
Iterable Keynote & Product Showcase
Kickstart the day with an inspiring keynote from Iterable, where we'll unveil the latest innovations in marketing. Discover how the power of Iterable's platform can transform your marketing strategies and unlock new growth opportunities for your brand.
11:00 AM - 11:15 AM
Break
Stretch your legs and strike up a conversation with fellow attendees
11:15 AM - 12:30 PM
Hear From Our Customers Who Are Crushing It
Join a series of insightful customer-led sessions where brands will share real-world success stories and actionable strategies. Learn from peers who are navigating the challenges and driving exceptional results.
12:30 PM - 13:30 PM
Lunch
Fuel up and mingle over a delicious spread of bites! It’s the perfect chance to network, relax, and recharge before diving back into the action. Bon appétit!
13:30 PM - 14:15 PM
Marketing Masters: The Executive Panel
Hear and engage with our top industry leaders on their perspectives on the future of marketing, trends shaping the industry, and how technology is redefining the customer experience across the board.
14:15 PM - 14:45 PM
Customer User Case Session
Delve into customer case studies that showcase how Iterable's cutting-edge tools have helped brands deliver seamless, personalised experiences. Get inspired by tangible results and learn strategies you can apply to your own marketing programs.
14:15 PM - 15:15 PM
Break
In A Room Full of Marketers Just Like You – Connect and Grow Your Network!
15:15 PM - 15:45 PM
Time To Level Up Your Skills
This session is all about empowering you to grow in your career. Explore key insights and expert advice on enhancing your marketing skills, advancing your professional journey, and staying ahead in an ever-evolving landscape.
15:45 PM - 16:45 PM
A Special Guest Speaker You Won't Want to Miss
Get ready to be inspired by our guest speaker, a leading voice in the world of marketing. Their unique perspective and expertise will provide valuable takeaways to help you drive even greater success in your marketing efforts.
16:45 PM - 16:50 PM
Closing Remarks
16:50 PM - 19:00 PM
Sip, Savor, and Socialise: Happy Hour
Join us for a relaxed Happy Hour where you can sip on fine wines and nibble on delicious cheeses. It’s the perfect chance to mingle, taste, and unwind. Let’s toast to great flavors and great company!
Contemporary. Elegant. Versatile. Convene 22 Bishopsgate is located within one of London's most famous skyscrapers and the second-tallest building in the city, an iconic part of the evolving skyline. With design influence from London Liveries and the surrounding historic architecture, Convene 22 Bishopsgate is a great location to ensure that the day of networking and learning is both enjoyable and comfortable.
Venue
Location:
Convene 22 Bishopsgate, City of London, London, EC2N 4BQ
"Great guest speakers, brilliant venue and some really insightful (and well structured) sessions!" - Past Attendee